China Publishing Group Digital Media Co., Ltd. provides digital cultural services such as digital reading, smart cultural tourism, ideological and political learning for public libraries, cultural centers, museums, enterprises and institutions. Its leading products include CPG Digital Library, CPG Intelligent Bookcase integrated paper and electronics, CPG Smart Cultural Tourism, 24-hour self-help ideological and political learning machine, etc., which have been landed to Publicity Department of the CPC Central Committee, the Central Committee of the Communist Youth League, Political Work Department of the Central Military Commission, Ministry of Culture and Tourism, National Government Offices Administration, Wuhan Air Force Base, etc.

• “CPG Digital Library” embraces excellent novels, humanities and social science works as well as other high-quality content, with a total of more than 150,000 kinds of e-books, 1.2 million minutes of audio books and 200,000 minutes of video resources. Administrators can use the data visualization analysis system to track the reading data of institutions in real time, obtaining accurate and detailed reading reports in the first place. Readers can read online in real time through PC terminal, large screen, pad and mobile terminal, thus meeting the needs of different application scenarios.

• “CPG Intelligent Bookcase integrated paper and electronics” is an innovative and convenient cultural service facility based on IoT technology. With the innovative service concept of “unmanned management and self-service experience”, it creates online and offline integrated reading service and provides users with “accessible” convenient intelligent reading service integrating paper books and e-books.

• “CPG Smart Cultural Tourism”, with a collection of high-quality exhibitions, online exhibition halls, 3D cultural relics and other digital resources, is committed to providing one-stop solutions of smart cultural tourism for the culture and museum industry. Supported by AI, big data, IoT and other new technologies, with the smart cloud platform as the core and the exhibition hall of online and offline interactive experience center as the highlight, it builds the cloud culture and museum ecosystem to boost the intelligent upgrading of cultural tourism industry.

With the artists team and copyright resources as the core support, the company has developed to diversified fields, including original animation content and copyright trading, brand publicity and promotion, research and development as well as sales of IP derivatives, festival exhibition operation and industrial services, etc. We have such original IP cartoons as Judge Zhongkui, The Marriage of Flowers in the Mirror, Land of Ghosts and Sherglas, and have signed more than 80 cartoonists and 126 comic works. Our new media matrix covers a total number of over 200000 users with an annual view volume of 5 million. With the rich experience in event planning, we have held many high-standard brand activities, including the annual meeting of Manxiang Caricature Cultural Festival, "Voices of Youth" the National Youth Caricature Contest, “The Belt and Road” Comic Animation and Game Forum, etc.

• “CPG Cat”, the brand image of “CPG Good Books”, which was created by cartoonist Geng Fei, is a red and white cartoon kitten named “Zhi Liao”. Its image contains elements of plum, watermark, buds and reading, which meets the needs of image spokesperson for the “CPG Good Books”. It not only highlights the cultural charm of the publishing industry but also promotes the traditional Chinese culture with its unique Chinese characteristics.

• The Manxiang Caricature Cultural Festival, a large-scale communication symposium for caricature painters, publishers, animation companies and media, aims to provide a communication platform for caricature painters between painters, painters and enterprises, painters and media, and realize the value of the caricature industry by setting up caricature brands and cross-border cooperation, so that caricature art can really enter the life of the public.

• “The Belt and Road” Comic Animation and Game Forum, as a special project by Xiamen International Animation Festival, aims to build a “Belt and Road” communication platform for the animation and game industry at home and abroad through which to recommend famous domestic animation and game IPs to go abroad and introduce overseas high-quality animation game IPs to land, thus boosting the high-quality development of the animation and game industry.

Relying on the strong copyright resources support of China Publishing Group, our main business covers audio and video copyright cooperation, content agency, product planning, producing, and marketing. With the creative planning and marketing of audio and video content as our core competitiveness, we integrate research and development with production and management, and are committed to creating content production and operation platforms with great culture and appreciation value, such as “Masters and Masterpieces” and “Best Seller and Long-term Sales”.

• Covering the whole network, our audio book APP “Listening to CPG” focuses on providing fee-based services of high-quality content for users and has developed into a comprehensive audio content brand integrating listening service with anchor cultivation and community interaction. The large-scale audio book series “Magnificent 70 Years -- from Red History to New Era” has been listed into the 2019 Quality Selection and Recommendation Scheme for Digital Publishing of National Press and Publication Administration. The audio products, such as “Beijing Charm of Lao She” series, “Famous Translation of Humanities Classics” series and “Library of the Nobel Prize Writers” series have also won the favor of a large number of users in the audio book market because of their excellent quality. At present, “Listening to CPG” audio book has been viewed nearly 100 million times online.

• The online micro documentary Readers on Subway records the people who read on the subway in an oral way. Through the subway which is closely connected with people, it observes the life and mental outlook of ordinary people in the city and explores the possibility of constructing the urban public spiritual space. The short video program My Book in the category of “book appreciation” invited some well-known authors, including Jia Pingwa, Bi Feiyu, Liu Cixin, Yan Geling, Ma Weidu, Nakajima Yuhachi, Wen Jieruo, Jing Yidan, Wang Zhi, Mao Danqing, Jiang Shengnan, Tianxia Bachang, Jiuyehui, Yu Shicun, Ge Liang, etc., to share with the audience their creative experience, life stories and their concerns and thinking on the current social reality.

We provide for businesses and government a one-stop integrated service platform based on big data, which features flexible data processing, real-time flow calculation, interactive data exploration and analysis, automatic generation of big data software, rich visualization, ultra-high cost performance and other characteristics. By this platform, we can help customers easily build the complete big data life cycle of data collection, data storage, data processing and data application development. Through a complete big data solution, we can help the content industry to build a platform quickly to save operation and maintenance costs and improve service level, so as to realize the "cloud technology and data dream". Our services include:

▶ Media Convergence Reading Service

▶ Intelligent searching based on sorting out knowledge system

▶ Accurate and customized recommendation

▶ Collection and analysis of user data

▶ Analysis and decision-making based on big data

▶ Service decomposition and aggregation

Based on the comprehensive operation platform of big data, we construct “Happy Traditional Chinese Medicine”, the editing and creation platform of traditional Chinese medicine, to provide high-quality knowledge of health care and popular science of Traditional Chinese medicine to government agencies, enterprises, research institutes and other institutions. On the cloud TCM, the authoritative experts are invited to provide services of Q&A and registration and to “feel the pulse” of the high-quality life. The platform features as follows:

▶ Fine positioning. The platform invites well-known experts and aggregate authoritative content, covering classic books, acupoints, health care, prescription, medicinal materials, medical cases, symptoms, therapies, etc.

▶ Cultural inheritance. The platform carries forward the traditional culture and upholds the inheritance of traditional Chinese medicine.

▶ Quality life. The platform interprets the traditional authority knowledge in simple terms, providing professional guidance for the public to live a high quality life.

The main business in this field covers digital products planning and core technology research and development. With professional planning skill, excellent R&D capabilities and stable technical team, we are committed to building digital solutions and product system for users and providing services on planning and R&D, technical support, operation support and project management. Our products involve various fields, including the public reading, digital education, professional services, and knowledge services.

• Professional Project Management Capabilities. We are experienced in implementing a large number of special funds projects for state-owned capital management, special funds projects for cultural industry and special funds projects for publicity and cultural development, including projects for digital transformation and upgrading of central government owned enterprises, bookstore information management system project based on O-TO-O mode for China Publishing Group Corporation, maintenance project of digital resource database for China Publishing and Media Co., Ltd, and key laboratory project for convergence development of publishing (of China Publishing Group Corporation).

• Professional Product Development Capabilities. We have a multi-level team for service and technology development with senior titles in digital publishing and international qualifications in project management (PMP) and product R&D (NPDP). With strong design, R&D and operation support capabilities, we have undertaken R&D work for many projects, including the cloud storage system of Zhongbanlian Printing Materials Co., Ltd., the official website of Encyclopedia of China Publishing House, and the “FaZhi” APP of China Legal Publishing House.

• Professional Technical Support Capabilities. With strong technical support capability, the company undertakes the information construction and information service of the Group’s headquarters, and provides IT infrastructure, office system and construction, management and operation support services of basic application system for the Group’s subordinate units and units outside the Group.

With our focus on product innovation and channel innovation in the field of digital content, we give full play to the advantages in content resources, brand, readers and authors of China Publishing Group Corporation. In addition, based on omnimedia communication matrix, we establish a digital content ecosystem with resource accumulation and sharing through various cooperation mechanisms by comprehensively utilizing various media technologies.

• Resource aggregation. Based on data analysis, we aggregate the resources of high-quality content and create the brand of original literature -- “Cross-Strait New Media Original Network Literature Contest” which is positioned as a platform for online literature creation of realistic themes by the authors from the southeast Asia, the United States, Canada, Germany, The United Kingdom, Finland and other countries and regions.

• Subject planning. We plan creative topics which are users and scenes oriented. We launch “A bite of Chinese medicine”, “Ancient Prescriptions and Famous Medicines”, “Health Care in Folk Customs” series to cater for the users of health care platform “Happy Traditional Chinese Medicine” and the good Chinese and English book lists for the CBI “go abroad” users.

• Research and development of literary works. Based on resources and media convergence, we sift and seek the resource value to research and develop featured reading products and has introduced video programs such as “Shi Hang’s Review of Books”, “One on One at Dajianet”, “My Book”, “Readers on Subway”, etc. and the audio products such as “Beijing Charm of Lao She” series, “Famous Translation of Humanities Classics” series and “Library of the Nobel Prize Writers” series.

• Optimizing the operation. We optimize the combination of “content + scene + product” and apply it to the new markets, including readings in primary and secondary schools, learning in enterprises, vocational education, artistic accomplishment cultivation, etc. The promotion campaign of the brand “CPG Good Books” innovates the way of convergence media publicity to find good books for book lovers and readers for good books.

• Multi-channel communication. Relying on the Chinese and English websites of CBI, the digital we-media publicity matrix of CPG and the featured digital media product platform, the company seeks new ways of communication at home and abroad to promote cross-field collaboration and efficient communication.

• Information feedback. Relying on the platform of big data content mining and knowledge analysis, we can realize the effective interaction between all media content production and value increment.

Relying on the unique big data ecological service system of China Publishing Group Corporation, by professional data processing capacity and diversified knowledge production tools, we provide comprehensive and diversified data services for various users, including the government departments, libraries, publishing and circulating institutions, data service providers, the public, etc., so as to provide basic data support for big data-related businesses.

• Professional data processing service. We undertake the processing of various books, periodicals, newspapers, literature archives and various formats of electronic data, and provide such customers as Mobile Migu, National Library of China, People's Music Publishing House Co., Ltd. and Encyclopedia of China Publishing House Co., Ltd. etc. with all-round digital solutions.

• Professional knowledge mining service. With our professional R&D team, advanced construction tools and scientific construction methods of knowledge system, we provide clients with architecture and overall solutions of knowledge mining. We have accumulated one hundred thousand professional words and terms in the fields of economics, history, culture, B&R and TCM.